PPC

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PPC drives action, and it is one of the fastest methods to up your digital marketing game. However, when not done correctly, it can act as a minefield that proves to be expensive.

Every successful PPC campaign requires an in-depth understanding of ad strategies and budget planning. And you get exactly this when you decide to work with us.

Our PPC team of highly experienced professionals curate and execute profitable paid marketing strategies that will help you not just compete but also stand out from the big players in your industry. Right since our advent, we have been helping some of Canada’s best-known brands make the most of their marketing budget. Regardless of your brand’s mission or challenges, we leverage data-driven insights, advanced technology, and creativity to deliver results that make a real difference to your bottom line.

With our office in the Greater Toronto Area, we are a digital marketing agency that is well placed to serve businesses all across Canada and beyond. Want to see how we can help your business achieve great results through PPC campaigns? Take a look at our projects or read our testimonials.

Our PPC Services

When it comes to delivering PPC services across various channels like search, social, display, and video, we take a methodical approach that helps us deliver the best possible return on your investment. Find our selection of PPC services below or get in touch with us to discuss your requirements.

Google Ads

Using a combination of technology and creativity we create high performing PPC campaigns across channels that gain increased visibility at a reduced cost-per-click.

Remarketing

Make more out of your existing website traffic by displaying ads to people who have previously visited your site whenever they visit the sites that are a part of the Google Display Network (GDN).

Display Advertising

Advertise your advertisements to only a group of targeted audiences leveraging Google’s contextual advertising network, YouTube, and the GDN.

Paid Social

Reach highly targeted individuals through personalized ads and have them take a desirable action with social media.

PPC Audits & Consultancy

We help you figure out how well your existing campaigns are performing and what can be improved to optimize growth.

Google Shopping

We drive higher conversion rates and more profitable Google Shopping CPAs even if your business hails from the most competitive sectors.

Our PPC Approach

PPC isn’t rocket science, but at the same time, it is not intangible too. Hence, At Div Impressions, we take an approach towards PPC management that is proactive, honest, and focused. We steer clear from guess works and only make data-led decisions leveraging principles of mathematics, user testing, and intelligent data analysis. This helps us ensure that our PPC services are always at their best and get you the best return on investment.

We know that you have a business to run. Hence, when you work with us, we will gladly tell you what your money is spent on and what results you are getting from it. Combining insightful analytics and out-of-the-box thinking, we scale your paid marketing campaigns and efficiently manage your budget to help your brand excel online. Furthermore, alongside account management, performance analysis, reporting, and other aspects of your campaign, we primarily focus on return on your investment. We take our time to understand your business in-depth, so we can find a solution that is tailored to meet your requirements.

Research & Strategize

During the initial stages of working with us, we allow you to talk freely, and we listen. We want to take every opportunity we get to learn as much as possible about your business. This includes learning about your profit margins, the intricacies of your target audience, and the lifetime value of your customers. All our research at this stage then goes into creating an effective PPC strategy for unrivalled campaigns that scale and maximize profitability.

Competitive Analysis

We respect the competition your business face in the online world and take time to understand who your greatest competitors are in the industry. We then look at what they are doing differently than your business using industry-leading software solutions that show us their campaign’s digital advertising footprint.

We also look at the trends in the industry or the historical account data, which is the most crucial asset available to craft an effective PPC strategy. Because we believe PPC management without a competitive and historical analysis is not doing the job right.

Optimize, Grow, And Repeat

We keep on analyzing your PPC campaign performance as and when data rolls in to find what is working well and make changes wherever necessary. As we take a proactive approach we also A/B split tests new ideas and find new opportunities to grow. Rest assured, when you come to us for PPC management, you will be able to witness enormous amounts of ROI in your campaigns.